Case Study Image

Growth Assessment

Adjacent Markets

A global packaging company wished to understand the potential for packaging of products sold in the perimeter of grocery stores including fresh fruit and vegetables, meat and, deli and bakery. PMG designed and executed a large-scale research project identifying key trends and prioritizing specific opportunities for the client.

Additional Case Studies

Case Study Image

Due Diligence

As part of a commercial due diligence, PMG recommended a B2B market research project focused on a supplier selection study to qualify potential suppliers and allow the company to provide a more system-based solution in the building products market. The study identified eleven potential suppliers and three supply scenarios that addressed potential risks and changing trends in consumer preference for the client to consider in their strategic decision making process. The company was able to favorably leverage future contract terms and negotiations based on the insight that resulted from the study.

Case Study Image

Customer Experience

A world leader in industrial packaging products and services, enlisted PMG's expertise in conducting customer satisfaction surveys to better understand 'The Voice of the Customer.' PMG's Customer Insight® approach resulted in a Performance Improvement Map of each individual customer with specific actionable recommendations to create new business opportunities. The client used the survey data and PMG's analysis conclusions to improve sales call effectiveness, which resulted in increased sales volumes of $3 million and ultimately improved market share.

Case Study Image

Filling the Pipeline

PMG was asked to develop a fast paced product and service innovation process that would be utilized by their newly developed corporate innovation team. PMG developed an Outcome-Driven framework growing the number of opportunities in the new product pipeline approximately 150%, while increasing the potential revenue of the new product pipeline nearly 180%.

Case Study Image

Market Research

Through custom market research, PMG assessed the current hermetic compressor market in juxtaposition with the company's net position on each product and service attribute. The PMG study proposed two alternative strategies to leverage the company's perceived strengths in the marketplace: to compete on reliability or efficiency. As a direct result of PMG's recommendations, the company aggressively pursued the position of a strong second supplier and, in turn, has strengthened its market positioning in the industry.

Schedule An Intro
Meeting Today

PMG Co Logo
  • Twitter X Icon
  • YouTube Icon

© Priority Metrics Group 2024
Powered by: Total Care Websites